Résumé

RÉSUMÉ

Education

Fordham University
Gabelli School of Business, Bronx, NY

Work Experience

Journelle
September 2013 to August 2014
New York, New York

Marketing Intern specializing in social media and analytics

Responsible for assisting in email marketing analyses through Listrak and Google Analytics
Analysis of various in-store and online promotions using Microsoft Excel, from small one-day sales to larger sales (i.e. Friends and Family or Semi-Annual Sale), to determine all planned promotions for the marketing calendar for 2015
Management of daily social media, including Facebook, Twitter, Instagram, Pinterest, Tumblr, and tracking engagement and analytics through Google Analytics
Writing and editing for Journellement, Journelle's brand bog
Managing promotion and planning pop-up shops on Journelle's Airstream "The Grey Lady"

Koziak Productions, Inc.
October 2011 to May 2012
Los Angeles, California

Production Intern & Styling Assistant

First production assistant to the producer of hundreds of fashion shows.
Cued and lined up shows with multiple model changes for Michael Kors, Rachel Roy, David Meister, FIDM Designer Debut, G by Guess, Mattel, and Bloomingdale’s.
Styling assistant for Microsoft’s “Geek2Chic” philanthropic fashion show in conjunction with Bloomingdale’s Santa Monica benefitting NFTE.
Scheduled rehearsals, meetings, model casting calls, callbacks; coordinated with modeling agencies in order to set up fittings and walk throughs.

White House |Black Market
Summer 2011 & 2012
Atlanta, Georgia

Sales Associate & Stylist

Styled women and found them the right outfits that they loved and showed off the best aspects of their bodies for specific events, vacations, work trips, everyday work, and everyday life.
Set up new floor sets in conjunction with the design manager, which involve restyling the selling floor of the store as new merchandise arrives in order to make it more appealing to the customer; this includes window displays and changing the décor of the store.

Monsoon
Summer 2012
Atlanta, Georgia

Sales Associate

Built out a new store for the grand opening of the first location of Monsoon in Atlanta
Top Sales Associate for month of July with the highest single sale and total sales

Arizona Foothills Magazine
Summer 2008
Scottsdale, Arizona

Marketing & Editorial Intern

Spearheaded the promotion of the first “Face of Foothills” modeling campaign by marketing the competition to various local businesses in order to find fresh, young faces of Arizona
Updated subscriber database and kept in contact with lapsed subscribers
Strengthened writing skills by producing product and service reviews for the online sector of the magazine including lists of top spas, salons, beauty products, restaurants, etc.

The Buttercream
Founded December 2012
www.thebuttercream.com

Personal Baking Blog

Creates, bakes, and writes own recipes and corresponding blog posts. Takes and edits all featured photography.
The Buttercream receives approximately 1500 pageviews monthly, on average

Camp Kippewa
Summer 2013
Monmouth, Maine

Sailing Program Head/Instructor

Freelance Work

Amblyotech
Tech driven solution for Amblyopia

Logo & Website Design

Notable Skills + Activities

Skills

In-depth knowledge of social media and cloud platforms such as Facebook, Twitter, Instagram, Tumblr, Pinterest, LinkedIn, Wordpress, Blogger, Netsuite, Google Analytics
Proficient in Microsoft Office: Word, PowerPoint, Excel, Access
Exceptional writing skills in both public relations and marketing writing as well as creative writing for blogs and editorials
Time management and organization
Able to work effectively as both an individual and as a contributing member to a team

Activities

Fordham University
NCAA D1 Rowing Team
2010 to 2013

A former member of Fordham's Division 1 rowing team, retired from the sport due to a career ending injury
Competed in the Varsity 4